KMM15 on "Online Marketing Event Announced for Pittsburgh"

KMM15 — Mon, 16 Jul 2007 13:40:33 +0000

The Online Marketing:Innovations that Work conference has been announced for Pittsburgh on August 16, 2007. This conference is aimed to help business owners and professionals learn simple, cutting-edge innovations to help expand and promote thier businesses online. Speakers include representatives from Microsoft, eBay, WebTrends, g8wave, ihearpgh.com, and Direct Online Marketing. For businesses that are looking to supplement or create marketing objectives on the internet, this is an excellent opportunity to learn the basics that will help these goals get accomplished. More information can be found at MarketingConference.org.

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green on "New 'bedouins' in their "office""

green — Fri, 16 Mar 2007 14:50:43 +0000

Just an interesting reading from Dan Fost, San Francisco Chronicle Staff Writer. "New 'bedouins' transform a laptop, cell phone and coffeehouse into their office". I'll just add that when I was living in Chicago, IL I noticed that people are doing "bedouning" less often (almost nothing comparing to Los Angeles, CA). I cannot say anything about San Francisco, CA, but it is a heart of IT.

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white on "Business and a job"

white — Sat, 03 Mar 2007 20:36:25 +0000

Here is the repost of my old thoughts, which I would like to share.

I am a kind of guy who gets easily influenced by the top market trends. Going back to history, the same thing has happen to me when the Google's AdSense and Yahoo! Overture (or it's got a different name now) become a buzz-word for online income. It was really cool and looked to be pretty straight-forwarded way to put some money to own pocket from billions of clicks which are happening every single minute world-wide. And, personally, I think it's good. It's good as a self-motivation, which will keep you on the top of rock. What's bad is when you try to make a market trend (and it's just a tool!) to be your business. There are no tool which can be your business. There is always a thing, which is making your business. It's your product, your service, your book, something else of you. But not the tool. (Well, if it's your tool -- you can make a business from it.) Even if it's extremely popular and seems to be so easy to gain some money.

The most important thing to understand this difference. Unlikely, nobody told me that, so I had to come to this by my own way. I did it a long time ago, but it was my own way of tries and mistakes. This is not bad, because I got an experience, but this is not good, because it's better to get experience of a perspective thing, than experience of a end-of-the-road thing.

Because if this knowledge, when I came up to the buzz of Google AdSense and Overture, I was able to see a quite clear picture of dividing people into two different parts. The first part was much bigger. It was part of people who were desperately trying to use popular keywords for their junk-sites just to get some traffic in. The second part was the part of people, who did the product, and then tried to get some money from indirect sales (people were clicking on the ads and were bringing money to product developers). Can you guess who did a better business?

You can still see a lot of people from the first part. They are doing there best to get one more click. Some of them smarter because of using top keywords (like the ones from Google Zeitgeist), other ones are just trying, hitting their heads of the online advertisement wall.

But they do not have a business. They can get income, sometimes pretty impressive, but this is not a business. They do not do anything, they do not produce anything, they do not develop anything. And they do not have a business. They have a job. With great bonuses, flexible hours, nice benefits. But it's just a job.

So, do you want a conclusion of the post? Don't do job, do business.

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KMM15 on "Online Marketing Event Announced for Pittsburgh"

green on "New 'bedouins' in their "office""

white on "Business and a job"